Avoiding non-verbal cues is almost impossible, every interaction communicates thousands of non-verbal messages in the form of movements, assertive body language, expressions, and gestures. Many of these cues aren’t even perceived or processed consciously, but they don’t need to be consciously understood in order to have an impact. Whether people realise it or not, non-verbal cues can exert a huge influence over whether our communication is successful. We focus so much on what we’re going to say that we forget to think about how we’re presenting ourselves. Our non-verbal communication patterns from the way we stand to the way we move our hands to, yes, the way we dress have a powerful impact on how we are perceived as communicators and most importantly leaders.